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: : Domain Registrations Inquiries : What is a domain name and why do I need one? Print
Question:What is a domain name and why do I need one?
Answer:A domain name is your web address. When someone types your domain name into a web browser, your web pages will open. Behind the scenes, the domain name is actually pointing to a physical location (a server) that holds your web page files.

Each domain name is unique; therefore, it can only be assigned once to a single party on the web. A domain name is the first and most visible element of your online identity.

Business associates will identify with your domain name as a way of contacting or connecting with you and/or your company either through email or your web site.

The more closely your domain resembles your offline corporate identity (e.g. your company name, your USP or your marketing tagline) the easier it will be for people to remember it and the more it will be used.
last updated Sep.1.2003
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